Managing and controlling your enterprise web presence

Seminar overview:

Maintaining control of quality and compliance across an enterprise web presence is a major governance challenge. And, today's web managers are faced with increasingly complex and high-risk online environments. Typical challenges include:

• Highly dynamic, multi-site, multi-platform environments
• Large / distributed teams of web editors and managers
• Growing multitude of legal compliance and reputational risks
• Fast-evolving business landscape

This event will explain the typical issues related to your web presence, how to  control them, and sell them up the corporate ladder.

On the agenda:

• Defining success: How well is your website doing its job?
• Risk, compliance and your CMS: Looking outside the box for enterprise website governance
• Creating an enterprise framework for website governance
• The business case for website governance: Translating web jargon into business risk

Why attend?

• Gain inspiration from the leading experts in the field
• Learn practical concepts you can apply in your company tomorrow
• Share ideas and network with peers who face the same challenges

Who should attend?

Any manager with a key responsibility for an enterprise web presence will certainly benefit from this stimulating session:

• Web managers
• Brand managers
• Marketing managers
• Corporate communications directors

• Web development directors