Insight reports | ActiveStandards

Short, informal reports distilled from the presentations made by speakers at our series of website governance events.

Find out how top web managers are tackling the key governance challenges.

BAE Systems
Global website governance

Mark McDonnell
Digital Media Manager, BAE Systems
May 2013
Shell
Brand protection strategy

Hannes Rupprecht
Global Brand Protection Manager, Shell
May 2013
Foolproof
Bridging the brand experience gap

Tim Loo
Strategy Director, Foolproof
May 2013
ActiveStandards
Protecting your brand in the "age of the customer"

Simon Lande
CEO, ActiveStandards
May 2013
KPMG
Digital marketing governance:
From fragmentation to alignment to impact

David Green
Head of Global Digital Marketing, KPMG
December 2012
CSC
Maintaining quality and agility in a complex digital environment

Christopher Marin
Director, Digital Marketing Platform, CSC
December 2012
EPA
Information, platform, presentation:
Understanding the Digital Government Strategy

Jeffrey Levy
Director of Web Communications,
Environmental Protection Agency (EPA)
December 2012
WelchmanPierpoint
Standards enable collaboration:
An introduction to organisational web governance

Lisa Welchman
Founder, WelchmanPierpoint
December 2012
ActiveStandards
Web content governance:
Maintaining quality and compliance in a world of multiplying digital channels

Simon Lande
CEO, ActiveStandards
December 2012
Aviva
The Journey to One Aviva
Connecting one company's digital world

Stuart Bartram, Senior Manager, Global Brand - Digital Team, Aviva
March 2011
UK Parliament
Managing quality and compliance on the Houses of Parliament web presence

Tracy Green, Head of Online Services, UK Parliament
October 2010
WelchmanPierpoint
The business case for website governance: Translating web jargon into business risk

Lisa Welchman, Founding Partner, WelchmanPierpoint
October 2010
Bowen Craggs & Co
Defining Success: How well is your website doing its job?

Dan Drury, Director, Bowen Craggs & Co
October 2010
Philips
Managing a multinational web presence

Chris Villinger, Global Director Online, Countries and Planning
B2B Online Team, Global Marketing & Communications
Royal Philips International
March 2010
Bowen Craggs & Co
The FT Bowen Craggs Index of Corporate Website Effectiveness

David Bowen, Senior Consultant, Bowen Craggs & Co
October 2009
Schroders
Using analytics to inform website governance across a devolved publishing framework

Gerard Walsh, Head of Web & CRM, Schroders
October 2009
Deloitte
Metrics and ROI: Building your business case

David Green, Global eMarketing Director, Deloitte
March 2009
Central Office of Information
Improving the Government's web estate: Getting a grip on ROI

Dr. David Pullinger, Head of Digital Policy, COI
March 2009
Shell
The challenges of establishing effective website governance

Simon Saville, Head of Web Communications, Shell
October 2008